From city-centre takeaway to neighbourhood pizzeria.

Sector

F&B

Client

Matto Pizza

Location

Morningside, Edinburgh

Services

Concept + Feasibility
Interior Design + Delivery
Wayfinding

After a hit takeaway in the city centre, Matto wanted a proper sit-down home in Morningside. Two floors of a listed building. Twelve weeks to make it happen.

Matto means crazy in Italian, so we let the name lead while respecting the building’s original details. The centrepiece is a wood-fired oven wrapped in black gloss mosaic tiles: part pizza oven, part disco ball.

Concept to handover took 11 weeks, just in time for the Christmas trade.

Urban edge on the outside. Neapolitan tradition at the heart.

The creative concept was born from the translation of 'Matto' meaning 'Crazy' in Italian. A beautiful traditional listed building we wanted to honour the architectural details while ensuring that Matto's brand values were felt by guests.

Thinking Together

To Stand Apart.